Comments on: iPhone applications http://www.bradparsons.com/2009/12/iphone-applications/ Web & Online Marketing Consultant Wed, 17 Mar 2010 20:56:59 -0700 hourly 1 http://wordpress.org/?v=3.0.1 By: admin http://www.bradparsons.com/2009/12/iphone-applications/comment-page-1/#comment-3659 admin Tue, 08 Dec 2009 08:51:19 +0000 http://www.bradparsons.com/?p=348#comment-3659 Yes, competition becomes a factor, but I think catering to the iPhone user and limiting development costs through a cooperative approach outweighs the competition issue. It also comes down to what type of restaurant you're talking about - if exclusivity is tied in with the brand, a standalone iPhone application makes sense. Regardless, I think the first dozen restaurants to do it well will be ahead of restaurants that are left out. Yes, competition becomes a factor, but I think catering to the iPhone user and limiting development costs through a cooperative approach outweighs the competition issue.

It also comes down to what type of restaurant you’re talking about – if exclusivity is tied in with the brand, a standalone iPhone application makes sense.

Regardless, I think the first dozen restaurants to do it well will be ahead of restaurants that are left out.

]]> By: iphone app programmer http://www.bradparsons.com/2009/12/iphone-applications/comment-page-1/#comment-3656 iphone app programmer Mon, 07 Dec 2009 14:12:22 +0000 http://www.bradparsons.com/?p=348#comment-3656 Agree with your point about restaurants banding together to create one iphone app to leverage economies of scale. What happens though when some are competing against each other? Could run into some potiential issues there. Agree with your point about restaurants banding together to create one iphone app to leverage economies of scale. What happens though when some are competing against each other? Could run into some potiential issues there.

]]>