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	<title>Brad Parsons &#187; Web Trends &amp; Analytics</title>
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	<description>Web &#38; Online Marketing Consultant</description>
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		<title>Thinking outside the tube</title>
		<link>http://www.bradparsons.com/2010/09/thinking-outside-the-tube/</link>
		<comments>http://www.bradparsons.com/2010/09/thinking-outside-the-tube/#comments</comments>
		<pubDate>Thu, 09 Sep 2010 05:11:37 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Web Strategy]]></category>
		<category><![CDATA[Web Technologies]]></category>
		<category><![CDATA[Web Trends & Analytics]]></category>

		<guid isPermaLink="false">http://www.bradparsons.com/?p=463</guid>
		<description><![CDATA[With the right thinking (and the right budget) you can break some rules that everyone else is bound by. When visitors get used to those rules, to see them broken can be a source of buzz all in itself. Take this YouTube campaign as an example:]]></description>
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		<title>Quick blog tip</title>
		<link>http://www.bradparsons.com/2010/08/quick-blog-tip/</link>
		<comments>http://www.bradparsons.com/2010/08/quick-blog-tip/#comments</comments>
		<pubDate>Tue, 10 Aug 2010 05:46:30 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Kelowna Online Marketing]]></category>
		<category><![CDATA[Web Strategy]]></category>
		<category><![CDATA[Web Trends & Analytics]]></category>

		<guid isPermaLink="false">http://www.bradparsons.com/?p=458</guid>
		<description><![CDATA[Unless the visitors to your blog are very loyal, you may want to consider summarizing your blog posts on your blog homepage if you aren&#8217;t already doing so. Jakob Nielsen conducted a blog engagement/eye-tracking study on a variety of corporate blogs. The basic finding was that summarizing your blog posts gives the website visitor a [...]]]></description>
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		<title>Writers Wanted</title>
		<link>http://www.bradparsons.com/2010/07/writers-wante/</link>
		<comments>http://www.bradparsons.com/2010/07/writers-wante/#comments</comments>
		<pubDate>Mon, 05 Jul 2010 03:16:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Experiments]]></category>
		<category><![CDATA[Search]]></category>
		<category><![CDATA[Web Trends & Analytics]]></category>

		<guid isPermaLink="false">http://www.bradparsons.com/?p=442</guid>
		<description><![CDATA[In January of 2010 I launched HST in Canada (www.hstincanada.com) with the help of a friend and colleague Isaac Oslund. There are 2 main reasons why this website was launched. Firstly, unlike client projects, I can discuss the results of this project freely here on my blog &#8211; you could call it a &#8220;proving ground&#8221; [...]]]></description>
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		<title>The Changing Value of Ad Impressions</title>
		<link>http://www.bradparsons.com/2010/05/the-changing-value-of-ad-impressions/</link>
		<comments>http://www.bradparsons.com/2010/05/the-changing-value-of-ad-impressions/#comments</comments>
		<pubDate>Sun, 30 May 2010 03:29:31 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Kelowna Online Marketing]]></category>
		<category><![CDATA[Web Trends & Analytics]]></category>

		<guid isPermaLink="false">http://www.bradparsons.com/?p=428</guid>
		<description><![CDATA[The web is being consumed in an ever increasing variety of ways. Mobile phones, wifi-connected televisions and Internet connected gaming consoles like the Sony PS3 are all changing the landscape in subtle ways. Aside from the iPhone/iPad not supporting Flash animated ads, the way these devices are used is distinctly different from the way we [...]]]></description>
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		<title>The death of a marketing cliche</title>
		<link>http://www.bradparsons.com/2010/03/the-death-of-a-marketing-cliche/</link>
		<comments>http://www.bradparsons.com/2010/03/the-death-of-a-marketing-cliche/#comments</comments>
		<pubDate>Mon, 29 Mar 2010 18:00:42 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Kelowna Online Marketing]]></category>
		<category><![CDATA[Web Trends & Analytics]]></category>
		<category><![CDATA[facebook ads]]></category>

		<guid isPermaLink="false">http://www.bradparsons.com/?p=391</guid>
		<description><![CDATA[Here it comes: Half of my advertising works, I just don&#8217;t know which half! I&#8217;ve heard it used as a joke and I&#8217;ve heard it used in a completely serious manner &#8211; I&#8217;m just happy I focus primarily on Internet marketing. Here&#8217;s why this phrase is dead to me: With $1,000 you employ me to [...]]]></description>
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		<title>Online media planning in a small market</title>
		<link>http://www.bradparsons.com/2009/10/online-media-planning-in-a-small-market/</link>
		<comments>http://www.bradparsons.com/2009/10/online-media-planning-in-a-small-market/#comments</comments>
		<pubDate>Tue, 20 Oct 2009 08:15:59 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Kelowna Online Marketing]]></category>
		<category><![CDATA[Web Technologies]]></category>
		<category><![CDATA[Web Trends & Analytics]]></category>
		<category><![CDATA[banner advertising]]></category>
		<category><![CDATA[display advertising]]></category>
		<category><![CDATA[kelowna internet marketing]]></category>
		<category><![CDATA[kelowna marketing]]></category>

		<guid isPermaLink="false">http://www.bradparsons.com/?p=302</guid>
		<description><![CDATA[The tools available to the online marketer are plentiful, and with a broad topic or a fairly general target market, the possibilities are literally endless. There&#8217;s online video, social media, good old display advertising, mobile marketing with ads or text messages, email marketing, website optimization, rss advertising, search engine marketing, podcasts, blogging&#8230;well, my goal here [...]]]></description>
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